Rodeo Houston Cookoff
I proudly sponsored an unforgettable night at the Rodeo Houston Cookoff, backing some of the best in Texas BBQ. Representing the true spirit of competition and craftsmanship were Rob Arocha of Bullhorn BBQ, Danny Reagan of Hell Yes BBQ, and Curt Harbers of CC’s Country BBQ—Rodeo Houston’s 2020 Grand Champion. Each brought their signature smoke, flavor, and flair to the cookoff grounds, turning heads and winning hearts with every bite. Sharing the evening with my friend Lorraine Martinez, we celebrated not just incredible food but the camaraderie, grit, and pride that make this tradition so iconic. It was a night full of fire, flavor, and fierce Texas spirit.